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For the social science theoretical concept of relationships between people, see Social network.For a list of services, see List of social networking websites.Depending on the social media platform, members may be able to contact any other member.In other cases, members can contact anyone they have a connection to, and subsequently anyone that contact has a connection to, and so on.Companies are using social media as a way to learn about potential employees' personalities and behavior.In numerous situations a candidate who might otherwise have been hired has been rejected due to offensive or otherwise unseemly photos or comments posted to social networks or appearing on a newsfeed.Such a broad definition would suggest that the telegraph and telephone were social networking services – not the Internet technologies scholars are intending to describe.ARPANET, LISTSERV, and bulletin board services (BBS).

While in-person social networking – such as gathering in a village market to talk about events – has existed since the earliest development of towns, the Web enables people to connect with others who live in different locations, ranging from across a city to across the world.Social networks are providing a different way for individuals to communicate digitally.These communities of hypertexts allow for the sharing of information and ideas, an old concept placed in a digital environment.According to the communication theory of uses and gratifications, an increasing number of individuals are looking to the Internet and social media to fulfill cognitive, affective, personal integrative, social integrative, and tension free needs.With Internet technology as a supplement to fulfill needs, it is in turn affecting every day life, including relationships, school, church, entertainment, and family.

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